Everyone talks a lot about the gift economy – you’ve gotta give, give, give to your clients and audience. It’s about appreciating and respecting that they’re paying attention, listening and giving you their time. I don’t doubt this wisdom in the slightest. I agree that it’s key. Where I get stuck is how I, as [...]
Category Archives: Art Marketing
Looking to the future
November 1, 2011 – 11:13 am
I was suddenly, radically clear the other day on how I want my business to evolve. Which is scary. And I promptly freaked out. Because when you have clarity, there is absolutely nothing stopping you from moving forward. You can see the next step right in front of you. You know it’s the right [...]
An unconventional career
December 15, 2010 – 6:02 pm
As this year winds down, I’ve been thinking a lot about my plans and goals for the year ahead. I’m not really a goals-oriented person, per say – I find it hard to stick to them – but I am thinking about the directions I want to move in. It seems that when I wasn’t [...]
How To Fail Miserably At Selling Art (or anything else)
November 24, 2010 – 7:16 am
Do you know what is a really effective way to completely screw yourself over when launching 31 new pieces of art and hoping to raise $18,000 to study in Europe? To be far too terrified to properly tell anyone about it. I’ll be honest – self promotion makes me want to throw up. I would [...]
Creation vs Marketing
August 11, 2010 – 3:48 pm
Well things have been interesting since the last time I wrote. (Has it really been a week already?) There’s been some hard stuff, but I’m not ready to talk about that yet. Maybe soon. Jesse’s gone home to visit family, and I’m spending the next 2 weeks alone, for the first time ever. It’s taking [...]
Mine.
July 13, 2010 – 2:29 pm
I am, occasionally, accused of working too much (usually by well-meaning friends). It’s probably true. I work a lot. Longer than 8 hour days, by far. Probably closer to 10-12. But it doesn’t usually feel like work to me. This is what I’d be doing for fun if I had a cubicle job. [...]
My least favourite question ever.
July 2, 2010 – 10:58 am
“So have you been selling lots of paintings lately?” Or a variation of that: “You’re an artist? So do you sell lots of paintings?” Gawd, I hate those questions. Because the answer is, inevitably, no. I know why too – I don’t market myself as well as I should. It’s also partially a career thing [...]
Going organic
April 24, 2010 – 1:12 pm
Don’t worry, I’m not going to start telling you that you need to eat organic foods and reduce your carbon footprint – many others are doing that far better than I could. No, I’m talking about my business, my career. Lately, I’ve woken up to the merits of organic growth. Note: this post will ramble [...]
The Self Promotion Monsters
April 18, 2010 – 12:22 pm
So on Friday, I announced that I’m doing a thing – a live painting marathon and auction. Which on the one hand, I’m totally excited for. And on the other hand – oh my god. So nervous! It’s just triggered all of my fears and all of my monsters. Self promotion It kinda makes me [...]
Believing in myself.
November 10, 2009 – 8:11 am
So do you all remember my personal ad for a new job? Yesterday, I started a new one. And I love it. It’s pretty much perfect for me. It’s so perfect, I have to keep pinching myself. The thing is though, I didn’t quit the smoothie job. I just reduced my hours. Don’t worry – [...]
